E Commerce

Download E-books Kundenwert und Unternehmenswert: Eine Analyse am Beispiel des E-Commerce (German Edition) PDF

Stefan Rehbach zeigt, wie die Entstehung der money Flows eines Unternehmens transparenter gemacht und dadurch ihre Prognose erleichtert werden kann. Er veranschaulicht seine Überlegungen am Beispiel von E-Commerce-Unternehmen, den Prototypen junger Unternehmen im Gründungsboom der 1990er Jahre.

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